Ice Sculpture - Logo's.... Frozen Assets

When it comes to ice carvings and ice sculptures, replication of logos in ice is a common request and of course a speciality at Ice Art... always proving itself to be a fantastic method to generate a focal point around a brand or activation.

We have our own press office which covers many of the gigs we have been part of over the years for clients - To visit our press offices for some cool images click on the link below:

http://www.bizcommunity.com/PressOffice.aspx?i=120562

The ice sculptures can be pre-carved in our freezer and delivered as completed items or carved on site at the event as an interactive entertainment peice. Every logo is different and requires a different approach based on its design, fragility and also the final scale that the logo will be produce on. Fine details on a small scale can melt quickly when carved 3D, and so if the ice sculpture is very intricate, an engraving technique is used with snow, aptly named snowfill, to create a contrast image of this subject - the Ferrari and Ogilvy logos are great examples of this.

Whereas the Maserati and the Smart Car logos are 3D. A combination of the two techniques also produces a great effect. A client's physical brand, such as a product, can also be replicated as in the case of the Bell's Truck and the Merc S class.

To view our website and images of these sculptures click here

The ice medium has always intrigued people and generates a hub of interest around the sculpture, with guests up close and personal with the brand. The focal point also offers a great corporate photo opportunity.

Logo work can be combined with a fountain or a functional items such as an ice bar, ice service station, ice drinks cooler etc...

Ice Sculpture Logistics

Transport and set up of the ice carvings and ice bars is relatively straight forward but somewhat labour intensive with each carving weighing between 70 – 100kg. Each Ice bar can be well over a ton of ice.

The ice will be transported in freezer trucks or vans to the venue, from there, trolleys and manual labour will put the ice into position at the location.

Each Carving will be in a drip tray facility with contained drainage, which also doubles up as a light box. The Ice bar sits in interlocking floor drip tray, from which water will be hand pumped with a silent electric pump at certain stages throughout the event. This is a subtle action and can be done with very little attention being drawn.

Ice Art crew will take roughly 1-2 hours to set up per night and may require access the day before each event to set up light boxes and drip trays. This crew will also be at the location for the duration of the event to maintain all carvings and drainage facilities. Each light box requires a plug point, extension leads can of course be organised as per the location requirements discovered on the locations Recce.

The breakdown will commence when indicated by the client. Ice Carvings are simply taken down just as they were erected, taken out of the venue on trolleys and left to melt outside in a designated area… back to water they return. Light boxes will be removed from the venue on the same night, or early the next morning depending on the breakdown requirements of the venue

Ice Sculptures in the Heat of Summer

Welcome to www.iceart.co.za

It is a question that I receive on a regular basis from clients new to the Ice Sculpture industry and the service that we provide at Ice Art in South Africa.

People are usually only familiar with the quality of ice blocks that they find or make themselves in their freezer. This is standard, low quality - or dirty ice as we call it. Full of all the natural salts found in water and also dissolved air which results in a porous crystalline weak structure of ice. It looks terrible and is full on air bubbles and melts very quickly. It is not suitable at all for high quality ice sculptures for a high end market. It may only be suitable to practice or teach the skill of ice sculpting.

At Ice Art, we only produce ice carving quality blocks. Each one 150kg of crystal clear ice. This is the only suitable quality ice for ice sculptures and ice bars, or in fact any ice structure as this ice is completely uniform, has no air bubbles and the dissolved salts have been removed in the manufacturing process. This strength allows us to build solid structures such as Ice Bars or Ice Walls or large scale installations for events and functions. Special machines or block makers are used to produce these ice blocks. At Ice Art we produce around 15 tons of this quality ice per month to service our industry of hand carved ice sculptures.

For more information please visit us at www.iceart.co.za

The result of this quality ice is that even in the heat of the SA summer the ice sculptures can remain looking good for 6-8 hours. Possible longer depending on the designs robustness.

For my information on ice sculptures for your events, functions, launches and parties please contact James Cussen, here at Ice Art for more information on Ice Bars, Ice Centrepieces, Ice Carvings and Ice Sculptures of any nature.

Ice Art - Ice Sculpture news

Ice Art has been producing high quality, hand carved ice sculptures in Cape Town, Johannesburg and Durban for the last 6 years. To visit our website, go to www.iceart.co.za

Whether the client has a small budget or cash to blow on creating a WOW impression on their guests we have worked with them to maximise the Ice Experience.

A Live Ice Sculpture, performed on site for the guests with chainsaws and chisels is always a spectacular treat which can also involve guest participation. A great experiential marketing tool. To view more images for a better understanding click here

Ice Art also produces Ice Bars on request for clients. The entire bar is made from ice, drainage and lighting is supplied for effect. These can have branding or artwork on the bar face and can be from 1m up to infinity... budget depending! The longest ice bar in SA to date was 8m - for a single night event. The Ice Bar in the V+A Ice Lounge was 9m long, but lasted for 4 months.

Ice carving is a very niche field in SA and as such few people ever see the ice sculpture medium, it is generally utilised in the corporate field where there is budget allocated to decor elements.

Individual Mini table centrepieces are also very popular, and a great alternative to flower arrangements... these can be ice logos or an element frozen into the ice, or they can even combine with flowers to create a refreshing floral alternative.

At Ice Art we take great pride in producing excellent quality hand carved ice sculptures and will lend advice and assitance on your creative ideas in ice. We know what works well and what will not be so effective based on our experience in the field.

If you are interested in an ice sculpture, a live ice carving, or would like to find out more about the industry please contact us for more information.

Ice Sculptures - The Art of Ice Carving

Ice Carving, as an art, was first recorded in china more than 1500 years ago. Quite something - who was the first person who made a committed decision to make ice his sculptural medium of choice? I don't have record of his name - but I can guarantee that it was a Chinese name.

At Ice Art we channel our passion and efforts into creating each hand carved ice sculpture, Ice Bar, ice centrepiece on a spectacular level. We do not make use of moulds or mechanised machinery. Its all skill of the hand and eye.

For more information and images please visit our website on www.iceart.co.za

As a commercial industry the ice carving niche has been in existence for more than 60 years and is at its largest on the continents of the Americas and Canada.

A very specific ice block is used for this industry and on the whole it is a great expense to produce each block, which only has a quality requirement of this nature in the ice carving industry. One can get away with poor quality ice for drinks, or seafood dressing, or general purpose chilling.

For Ice carving, the construction of Ice Bars, Ice walls or Ice installations such as the V+A Ice Lounge only the most clear, uniform and structurally pure ice will suffice in order to be safe. Being clear it does not simply look great but it is also uniform in strength and free from weak pourous spots or fractures.